2. Utah Asia Campus Hosts Special Lecture on ‘Sports Event Diplomacy’
The University of Utah Asia Campus (UAC) hosted a special lecture titled “Sports Event Diplomacy,” featuring Vivien Olivier Lubczanski, a professional in international sports diplomacy. He emphasized that sports can be a powerful instrument of diplomacy beyond mere competition, drawing on his own practical experiences from UEFA Euro 2016, the UCI World Championships, the Paris Peace Forum, and so on. He shared with the students the significance of cooperation and cultural exchange among countries through large sports events, as well as economic and social impacts, giving them practical insights into the planning and management of international events. The students were impressed to learn about the new possibilities of sports diplomacy.